“Do you know where we are?” asked Milo.

“Certainly,” he replied, “we’re right here on this very spot. Besides, being lost is never a matter of not knowing where you are; it's a matter of not knowing where you aren't – and I don’t care at all about where I’m not."

Why Reading Deserves its Own Device

A month ago I bought a Kindle, and after a week of use I brought it back with me to Oxford, leaving my iPad in New York. It was a great decision.  For the longest time I had dismissed the Kindle as silly, calling it a ’segue technology’ – a device that would just be around until the iPad or some other multi-function tablet squashed it.  Who needs another media consumption device? I was totally wrong. 

What I had forgotten – living in the tech world and spending every free moment on email, Twitter, and blogs – was that reading a book is a very special and unique experience. It’s immersive, demanding complete attention, and involves opening your mind and letting yourself be transported to a different place, or a different way of thinking. This requires a device that disappears entirely as you start to use it: it has to be light enough that you forget you’re holding it, be large enough that you can immerse yourself in a page without it being unwieldy, and be easily readable in your favorite spaces – under a tree, on a beach, or in front of a fireplace.  

It also has to be free of distractions. The iPhone is great for short-form communication, skimming tweets, checking Facebook, listening to music, and watching online video on the go, among other things. These functions all happen to co-exist very nicely in one device: you’ll read a tweet with a link takes you to a web page with an interesting video that you then want to email to a friend or broadcast.

But reading a good book – and really absorbing the knowledge or story – is a totally different experience. If you find the right book and environment, it’s truly magical. It deserves a device focused solely on making that experience incredible.

comments. 24 notes.

Juventas Fugit  is designed and written by Justin Wohlstadter, who, when not writing in the third person, can be found in a coffee shop talking about startups, thinking about the future of education, and generally procrastinating something important.

  • Passions: startups that positively affect the world, education innovation, good design, learning, and meeting those with an equally insatiable curiosity.
  • Play: director of product design at Enterproid and partner at BOLDstart Ventures.
  • Previously: built the early-stage venture arm of Penny Black. And many other crazy, less successful ventures involving fire extinguishers, measuring philanthropic impact, and creative spaces.
  • Pedantry: most of the important stuff I taught myself or learned from friends, but I’m fortunate to have (barely received) degrees from Harvard and Oxford. At Oxford I wrote my dissertation on how internet innovation will disrupt access to higher education.
  • Procrastination: can be found on Twitter, Linkedin, AngelList and other web spaces, and be reached via email at my first name at this domain.
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